When you first visit our website, we (The BLW Dad Ltd) do not set cookies on your device (other than essential cookies), unless you accept/enable all cookies, or select your own cookie preferences.
You can manage your cookie preferences at any time. However, please be aware that if you choose not to enable cookies it may prevent you from taking full advantage of the website and some parts of the website may fail to work.
What are cookies?
Cookies are text files containing small amounts of information which are placed on your computer or device when you visit a website.
What are cookies used for?
Cookies (and other technologies, like pixels and beacons) do lots of different jobs, like letting you navigate between pages efficiently, remembering your preferences, and generally improving the user experience. They also help us understand how our website is being used and can help to ensure that adverts you see online are more relevant to you and your interests.
Cookies can be “First Party”, i.e. set by us, or “Third Party”, i.e. placed on your device by another company when you visit our website, for example Google Analytics or Advertising cookies. Third-party cookies may be placed on your device by someone providing a service to us (for example, we use Google Analytics to help us understand how our website is being used) or by our business partners, so that they can advertise products and services to you on our website and elsewhere on the Internet. Because of how cookies work, our website cannot access third-party cookies; nor can other organisations access the data in the cookies we use on our website.
What cookies do we use?
We use four types of cookies, which we describe in this section. You can also find a full list of all different first and third-party cookies that we use in the table below.
Essential cookies. These are cookies that are essential for the operation of our website. They include, for example, cookies that enable you to log into secure areas of our website, use a shopping cart or make use of e-billing services.
Performance cookies. These help us to improve the way our website works, for example, by ensuring that users are finding what they are looking for easily. We also use third-party cookies to help with performance. For example, the Google Analytics cookie gives us information that allows us to recognise and count the number of visitors to our website and to see how visitors move around our website when they are using it.
Functionality cookies (inc. social media). For example, we use some social sharing plugins, to allow you to share certain pages of our website on social networks.
Targeting/advertising cookies. These third-party cookies record your visit to our website, the pages you have visited and the links you have followed. Our advertising partners use this information to make our website and the advertising displayed on it more relevant to your interests.
How long will cookies stay on my device?
The length of time a cookie will stay on your computer or mobile device depends on whether it is a “persistent” or “session” cookie. Session cookies will only stay on your device until you stop browsing. Persistent cookies stay on your computer or mobile device until they expire or are deleted.
Browser and Third Party Cookies
You can also find out how to manage cookies for your particular browser by clicking “help” on your browser’s menu or by visiting www.allaboutcookies.org.
If you are primarily concerned about third party cookies generated by advertisers, you can turn these off by going to the Your Online Choices site. You can also visit the trade body representing these advertising platforms for more information: Network Advertising Initiative. They have provided a site where you can control all third-party online advertising. Please note that there are many more networks listed on this site than those that we use on this website.